Good little tape measure. Remember Length times Girth over Angle of the Shaft (aka YAW) divided by mass over width.
Heaps of stock across Australia: https://bunnings.youinstock.com.au/search/5660651
As highlighted by ripprind:
"this isn't your regular self retracting household tapemeasure that you wear on your belt.
30m is about 3 times as long as a "regular " tape, it has a small krank handle to rewind and is mostly used outside, to measure out garden and such and at the beginning stages of construction."